Known for their clean and classic design, the Adidas Stan Smith was originally released in 1965 and worn by two-time Grand Slam singles champion Stan Smith. Although they were first crafted with a white leather upper and green accents, lately they have been released in fresh new materials and colorways. The latest rendition of this classic tennis sneaker includes a trio of models that boast a soft suede upper, monochromatic colorway, and matching rubber outsole. These changes transform a classic tennis sneaker into a modern lifestyle model.
When aiming to create an iconic product, defining outlines, colours or material is the second step. Firstly, think about a reason why the product makes a difference to consumers. Not a marketing babble difference. A real difference. Be honest and ask yourself if the product is a true game changer.
We have been stalking Stan Smith the past few months. We have spotted a lot of fashion bloggers with these sneakers that we know from our childhood. They are perfectly simple with an edgy touch. Really suitable for the current mode and fashion trends. After Stan Smith got nuts of us, we got our attention on his big brother – the Adidas Superstar. As well quite simple and minimalistic, and an greater aesthetic feeling than the Stan Smiths. Fashion bloggers are being separated in two groups lately – team Stan Smith and team Superstar. Some people get nostalgic seeing the Adidas Superstars, but whatever feeling it might provoke – they are quite stylish in these bloggers outfits.
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